The Mercedes-Benz Arena, Berlin offered premium tickets exclusively through its mobile app, creating an un-tapped six-figure revenue stream.
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Mercedes-Benz Arena, Berlin
"Launching our app via the Realife Tech platform has enabled us to offer an additional product to our Premium portfolio, made only available via the app. This has allowed us to achieve both a level of exclusivity and an enhanced contactless customer journey, which we otherwise wouldn’t have been able to achieve."
Sarah Schmidt , Director of CRM & Digital, AEG Berlin